Tuesday, March 11, 2014

PR Strategies & Tactics

One of the many important jobs that is involved in public relations is coming up with different strategies and tactics while trying to advertise a certain company, person, or cause. There were were a lot of assignments where I had to creatively think of ways this could click with the public. Below is an example.

Examples of PR Strategies & Tactics Assignments:

The Marines:
For my Public Relations Theory & Strategy class, we were split up into groups of four and were required to make a campaign for The Marines. Our objectives were to raise applications to the Marine Corps and create an attitude of 'heroism and bravery' surrounding the Marine Corps. My part of the project was to come up with strategies and tactics to make these objectives happen. 




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